How to authenticate your email domain and get better email deliverability

How to authenticate your email domain and get better email deliverability

When you send emails, email providers need to identify whether your message is legitimate or a forged email. To avoid being identified as 'spam', we recommend all users to edit their DNS records in their domains for better email deliverability.

To get a further better understanding how this works, we need to ensure that SPF and DKIM records are set up to allow the authentication of your emails. Here are some helpful definitions and examples of SPF and DKIM:

SPF (Sender Policy Framework) = these are TXT records on your domain that authorize certain servers to send mail using your domain name. An example of your SPF record might look like this:

v=spf1 include:emsd1.com include:_spf.google.com ~all

You can only create one SPF record for your domain name. If you have an existing SPF record, you will need to modify your existing record instead of creating a new SPF record.

DKIM (Domain Keys Identified Mail) = a signature any sender can apply to their email messages. This signature makes clear that the purported sender of the message is actually the sender of the message. An example of this would be us signing our messages with influencing.com domain to confirm that the message was actually sent by "Influencing"

How to verify your domain on Influencing

Please ensure your IT team or anyone who manages your domain settings follow the below:

1) From the homepage, go to your profile image > Email settings

Influencing

2) Down the bottom you will notice "Sendgrid domains". We use SendGrid as an email provider for all outgoing mail. To authenticate, click on Add a domain and put a domain into the modal window.
Influencing (1)

3) After this, SendGrid returns three CNAME records. The user should pass the CNAMEs to the administrator of the domain who then provides the needed settings in DNS.

For example, a user works for some "Company" and has an email someuser@company.com. "company.com" is a domain that a user should put in the form. 

4) Once you have finished entering the records, click on Verify. It shall look something like this example below:



It will have your domain/s and CNAME records in the next set of columns. 
5) Just note that it needs time to refresh DNS servers and it can take up to 24 hours, so verification won't be instant. When verification is successful, status will be changed to the colour green saying "allowed".

If you have any questions, click on the blue icon on the bottom right-hand corner of your page to have a real-time chat to our friendly team. Or email us at support@influencing.com


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